Welcome to the new smart #1
premium compact electric SUV
Now available in New Zealand
Welcome to the new smart #1
Never know what’s next.
Always count on the smart #1.
Sometimes a trip is about the journey, sometimes the destination. Who you’re bringing, what you’re packing, where you’re headed: every day is different. So you need a car as flexible as you are.
That’s the smart #1. Grocery runs, day trips, weekend getaways — the smart #1 gets you there and back, quick to charge and with a generous range.
Interior
Find the look that reflects your style
Pro+
Premium
BRABUS
Overseas model shown
1. Designed by Mercedes-Benz
2. 440km (WLTP, Premium Model)
3. <30 mins charging time (10 – 80% 150kW DC charging)
4. 3.9 sec. 0-100 km/hr (BRABUS model)
Made to be looked at. Designed to be driven.
With the right pedigree, intuitive design features and intelligence in every detail, this is brains and beauty in one body. No wonder it’s the Winner of the 2023 Red Dot Product Design of the Year and iF Design awards.
1. See the world in a different light
Live in panorama with the floating halo roof and frameless doors that offer a new perspective to the world.
2. Big where it matters
Flexible trunk space that adapts to all your needs. Whether it’s grocery runs or weekend getaways, fold the rear seats and you’re ready for the road.
3. Street smart and in control
With an AI-integrated, 12.8″ infotainment system and a fox avatar companion, the future is literally in your hands.
4. Perfection in the smallest details
Intuitive door handles provide better aerodynamics and pop out on approach. Your smart #1 is ready and waiting, even before you get there.
Your smart #1Take your pick.
Available in three distinct lines, there’s always a smart #1 that fits your lifestyle. Which one moves you?
smart #1
Pro+
Putting the fun in functional.
from $64,990 + ORC
420km
Range (WLTP)
6.7 sec
(0-100km/h)
Highlights
- CyberSparks LED headlights
- Panoramic halo roof
- smart pilot assist
smart #1
Premium
Style never goes out of fashion.
from $69,990 + ORC
440km
Range (WLTP)
6.7 sec
(0-100km/h)
Highlights
- Duo-leather seats
- Energy saving heat pump
- Beats® Audio
smart #1
BRABUS
Prominence and power.
from $79,990 + ORC
400km
Range (WLTP)
3.9 sec
(0-100km/h)
AWD
All-wheel drive
Highlights
- Exclusive BRABUS design
- Microfibre suede seats
- All-wheel drive
smart #1 BRABUS:
every trip another thrill.
The smart #1 BRABUS turns every trip into a thrilling adventure with style and confidence. A bold design, impeccable performance.
What makes your smart special.
Explore line-exclusive features.
Duo-leather seats (exclusive to Premium)
A premium interior fit for a Premium car. Available in two sleek colour combinations.
10-inch head-up display (exclusive to Premium)
No need to take your eyes off the road while you’re driving. Directions are always in view.
Beats® Audio (exclusive to Premium)
Enjoy a 13-speaker Beats® audio system and fill your smart #1 with crystal clear renditions of your favourite tunes.
Battery-saving heat pump (exclusive to Premium)
Go the distance with comfort. An on-board heat pump allows for more efficient cooling and heating.
Automatic Parking Assist (exclusive to Premium)
Let your smart #1 help you out with finicky parking jobs, for stress-free trips from here to there.
Keep me updated with the latest
smart news and special offers.
smart news and special offers.
smart #1 press reviews. What the experts have to say.
New Zealand’s top motoring journalists have had the opportunity to sample the smart #1 on local roads. They were impressed to say the least! See what they have to say.
“We let rip in a smart #1 Brabus away from an intersection in Brabus mode it rampaged to 100, with a convincing synthesised snarl.”
“The overall build quality and design are impressive. I was particularly a fan of the shape and look of the wrap-around dashboard in the smart #1.”
“Once the road got twisty, other cars had a hard time keeping up with surefooted smart #1 Brabus.”
“Nicely direct steering is mated to a responsive chassis to give the smart #1 a delightfully agile and playful feel on the open road, with the Brabus model adding some truly aggressive acceleration to the mix.”